Category Archives: Leadership

The Seven Habits of Highly Effective MBA Applicants

Motivational guru Stephen Covey died on Monday from complications following a bicycle accident in April. Covey is best known for ‘The Seven Habits of Highly Effective People’ which sold over 20 million copies in 40 languages. The book (and tapes, CDs, video razzmatazz etc.) has many critics. But seeing as the soundbite “seven habits” has become pretty much synonymous with success-lingo, I long ago thought of writing down my Seven Habits of Highly Effective MBA Applicants.

I realize now is my chance, so here they are:

Habit 1. Know thyself. This is of course the Oracle at Delphi, but Covey wasn’t original either. The fact remains that self-knowledge, particularly in this case knowledge of the parts of yourself that count for MBA admissions—and being able to find these attributes in your profile—is the core of MBA admissions success.

Habit 2. Be yourself. Another old saw, but no less true for being so. If you don’t apply as “you,” you lose the authentic power of your own voice. Many applicants try to apply as someone else, or the “ideal” applicant. Being dinged for being you is hard. Being dinged for being someone else is pathetic.

Habit 3. Gain and demonstrate experience. Successful applicants have sought out and embraced significant experiences (work and other.) You don’t need to have traveled to the International Space Station to have had a significant experience. You just need to have taken the life chances that came your way, and be able to talk intelligently about them.

Habit 4. Develop and demonstrate character. Experiences, particularly challenging ones, create character. Good character is not just good ethics. It is the fully rounded resource base for individual decision-making and action that leads to positive choices for the individual and those around him/her.

Habit 5. Assume and demonstrate seniority. Successful applicants have reached for opportunities to become senior in their spheres of activity. Seniority is not a job type or a salary level; it is any position that implies responsibility, influence, and leadership of others.

Habit 6. Be bigger than you. Successful MBA applicants have walked the walk of doing something that is not entirely self-oriented. As I’ve written elsewhere, you don’t have to have fed the starving in Ethiopia: almost any form of unpaid community involvement counts.

Habit 7. Simplify. Push yourself to know what’s really important to say in your application, and say only that. Don’t throw everything at Adcom and hope something sticks.

Habit 7+1. Covey added an eighth habit, see below. My eighth is: A touch of class. You don’t need to listen to Dvorak while pruning your bonsai and sipping chai tea (see Habit 2.) But if your favorite book is Harry Potter and your favorite show is Phantom of the Opera and you spend a lot of time on your sun tan… while there’s nothing technically wrong with this, you leave your competitors a lot of room to beat you.

For the record, these are Covey’s seven: Be proactive. Begin with the end in mind. Put first things first. Think win-win. Seek first to understand, then to be understood. Synergise: learn to work with others to the benefit of all parties. Sharpen the saw: keep yourself physically, mentally and spiritually refreshed through such things as exercise, reading, prayer and good works. He later added the eighth: find your voice and inspire others to find theirs.

How Not To Fall Down on the Harvard Business School Setback Essay

Over many years I’ve written extensively — both here and in my book — about the weakness-failure MBA admissions essay and how to approach it. In fact, it has to be about 8 years since I pioneered the notion of using the failure essay to position the applicant as a leader, because all successful leaders have failed or will fail at some time or another. Moreover, a real leader will acknowledge not deny a failure, and embrace its implied learning path — demonstrating capacity for personal growth which is the real test in answering this type of question.

Anyway, as you know, this year HBS grew the category from ‘failure’ to ‘setback’ and extended their request from one failure in 400 words to 3 setbacks in 600.

In a sense, not too much new here, but seeing as I’m experiencing a few clients struggling to hit the nail on the head, let me add a few thoughts and go over one or two principles.

First, a setback is broader than a failure. A failure comes from something you did or didn’t do. It implies personal causality and responsibility. A setback can be a failure in these terms, but it can equally be due to no fault of yours — just the big wide world doing what it sometimes does in a way that helped you not.

But, recognize too that the setback category does not cover all negative events. The outcome must be a setback. If you swam too far from the beach but were rescued, you might feel like an idiot and you might have had a wake-up call. But it’s not a setback because you were not held back or slowed down in any meaningful sense.

Choosing setbacks

Assuming you’ve identified various items that count as setbacks, which do you choose?

First the basics: as with the 3 x Accomplishments, you should create a spread from professional to personal to community topics. All work and no play makes Jack a dull admissions boy.

After that, you choose between setbacks the way you choose every topic: by asking yourself “which allows me to deliver the most admissions value?”

These are the kinds of admissions value a setback can communicate:

1. You show you are a leader. All leadership implies exploration of uncertainty and action without full knowledge of the consequences. Therefore all leaders mess up now and then. If you’ve had no setbacks, you have not led enough.

2. You show you are an innovator, and can balance risk and caution. Sometimes innovators go down blind alleys or take risks that don’t pan out. It comes with the territory. If you’ve got nothing here, you are either over-conventional or over-cautious, or both.

3. You show you are determined and can persevere. The “comeback from a setback” allows you to show tenacity and how you don’t give up.

4. You show you are resourceful. Likewise, overcoming a setback may allow you to demonstrate resourcefulness and creativity.

5. You show self-knowledge and self-insight. You are able to do honest introspection, which is the litmus test of maturity. You demonstrate humility.

6. You show growth. You are willing to learn, adapt yourself and your actions, and grow through experiences such as this.

MBA Admissions: About You, About More Than You

The military style and ethos of management is usually best avoided in MBA admissions, because it is not subtle or complex enough for the real world of business. If Adcom is interested in your leadership style (and they are) they are interested in how you are able to motivate people without threats or force or heirarchy. To go up to someone’s desk and scream in their ear is hardly going to work in your office. In business, pulling rank usually does more harm than good.

However, occasionally there is something to be gleaned from the military, and here is a video worth two minutes of your time. It features Eric Greitens, a former Navy SEAL, now CEO of ‘The Mission Continues.’

 

He describes his epiphany during ‘Hell Week’ when it dawned on him: “This isn’t about me. This test is about my ability to lead and be of service to the people who are in that tent right now.” The irony is he then falls asleep…

Jokes aside, here’s the point from an MBA admissions perspective:

A lot of applicants describe corporate hazing of one type or another. That is, the long hours worked, vertical learning curves ascended, all-nighters pulled, jetlag endured, and so on — in terms of personal gain. “I suffered, I showed perseverance and came though it, and learned a lot, and now I’m a better person.” That’s okay as far as it goes.

But the real admissions jackpot comes from being able to see it and frame it in group terms. How the ‘pain’ was all about bearing the load with the rest of the group, and achieving goals for the group. That is, how your effort was about more than just you, therefore implying what you will do with your MBA will also be more than just about you.

In this regard, note items 2 and 3 on the MIT Sloan guidance (which enumerates principles equally true of all top tier MBA admissions.)

“We seek to enroll well-rounded individuals with the following characteristics:

  • Success in your professional endeavors (whether you are well into your career or a college senior)
  • Ability to collaborate to accomplish a common goal
  • Drive to inspire others to achieve success
  • Vision to seek alternative solutions to existing challenges
  • Pursuit of meaningful goals”