A Good MBA Motivation Guide: People, Planet, Profit

Oftentimes the simple and clear strategy is the one that works.

When I was reviewing a client’s essays recently, there were many good themes there, and a lot to like. There was evidence of successful interactions with colleagues and teams that spoke well of leadership potential, and a powerful theme of innovation towards sustainable resources use, with career experience to back it up.

But there was no “business” there; or at least not enough. And this put me in mind of the now common mantra of managerial balance:



You’ve seen and heard it before, no doubt. But it’s worth a reminder. The leader of the 21C enterprise will have to do well by and for people (colleagues, staff members, wider stakeholders); for the planet in being a steward of sustainability and of irreplaceable resources; all while at the same time being a custodian of financial investment and ultimately rewarding it.

To balance these three imperatives is no easy juggling act. They drag you in different directions.

First prize in your MBA application would be to show some evidence of having juggled these priorities successfully already.

But even if you don’t have the direct experience, if you can show awareness that you will need to simultaneously satisfy these three competing stakeholder priorities, and give Adcom an idea how you plan to do it in your chosen industry area, you will be well on your way to positioning yourself as a values-driven, forward-looking leader of tomorrow.